03 April 2006

So You Think You Can Dance

It's sort of like the original dancing baby, but without the panache, the eeriness or the surprising elegance. What marketers need to understand about most viral videos is that they are like car wrecks. We slow down and shake our heads. We can't believe what we're seeing. Or we are seeing something for the very first time and it's remarkable.
-Seth Godin, April 2006

Ally McBeil had her dancing baby. Funny and it followed her everywhere. Now the Pillsbury Doughboy has decided to mambo. I like what Seth Godin's blog has to say about how the Doughboy grooves. For a piece of pastry, Doughboy can move.

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